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Family violence campaign features takatāpui advocate

Mon 2 May 2016 In: New Zealand Daily News View at Wayback

Takatāpui advocate Elizabeth Kerekere features in a new campaign that promotes healthy relationships and aims to reduce family violence in New Zealand. The It’s not OK campaign against family violence first launched in 2007 and has been refreshed this year featuring a range of well-known and every day New Zealanders, including Kerekere, who is well known in the LGBTI communities. Kerekere says “I do this work to honour those of us who grew up in whānau violence and those who suffer violence because of their gender, sexuality or body diversity.” The refreshed It’s not OK television ads went to air yesterday and direct viewers to the Family Violence information Line and the It’s Not OK website, offering avenues to ask for help if they or someone they know is in need. The campaign has had great success, with research showing an increase in people’s motivations to act, whether as victims, perpetrators or influencers as a direct result of the televsion ads.    

Credit: Daily News staff

First published: Monday, 2nd May 2016 - 11:58am

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