Article Title:Media complacent in HIV coverage
Category:New Zealand Daily News
Author or News Staff
Published on:1st March 2004 - 12:00 pm
Story ID:2236
Text:Mainstream media has focussed too much on the plight of HIV sufferers in Africa and not enough on what's happening at home, says the NZ Herald. This morning's editorial, entitled Message on HIV needs more impact, says the media tend to forget that HIV is a problem here, but that it is the Ministry of Health's primary responsibility to ensure the safe sex mantra continues to resonate in an environment where target groups appear bored with the message. "It must review the amount of money it devotes to this public health message and to the way it is delivered. Admittedly, that will not be easy. The story has become more complicated. It is no longer a simple choice between life and death. "Yet the ministry must regain the attention of at-risk New Zealanders. Even if the spectre of the Grim Reaper has lost its shock value."    
Disclaimer:This page displays a version of the article with all formatting and images removed. It was harvested automatically and some text content may not have been fully captured correctly: access this content at your own risk. A copy of the full article is available (off-line) at the Lesbian and Gay Archives of New Zealand. This online version is provided for personal research and review and does not necessarily reflect the views or opinions of If you have queries or concerns about this article please email us
Reproduction note:Just before closed in May 2017, the website owners wrote this article about reproducing content from the website: "our work has always been available for glbti people to use and all we ask is that you not plagiarise it... if you use it anywhere please attribute it to and where there is an authors name attached please acknowledge that writer."