Article Title:No Faggs in Ponsonby
Category:New Zealand Daily News
Author or Credit:GayNZ.com News Staff
Published on:19th September 2003 - 12:00 pm
Published by:GayNZ.com
Story ID:2019
Text:Faggs Coffee may have to face an inquiry from the Advertising Standards Authority over their latest advertising campaign, which uses homophobic humour to distinguish the brand from other “pretentious” brands. The advertisement, featured on billboards in Auckland and Wellington and in magazines nationwide, features Kiwi bloke icon Gary McCormick drinking a cup of coffee under the lead line “Not as Ponsonby as the name suggests” with a tag “The great straight coffee – Faggs”. An article in today's Dominion Post detailing some of the complaints from members of the public to the Authority fails to capture the reasons why the billboards are offensive, and paints “members of the gay community” as being overly sensitive. Faggs Coffee marketing manager James Ford said that the intention of the billboards was not to cause offence, and will shortly be answering questions from Gaynz.com about the campaign.    
Disclaimer:This page displays a version of the GayNZ.com article with all formatting and images removed. It was harvested automatically and some text content may not have been fully captured correctly: access this content at your own risk. A copy of the full article is available (off-line) at the Lesbian and Gay Archives of New Zealand. This online version is provided for personal research and review and does not necessarily reflect the views or opinions of PrideNZ.com. If you have queries or concerns about this article please email us
Reproduction note:Just before GayNZ.com closed in May 2017, the website owners wrote this article about reproducing content from the website: "our work has always been available for glbti people to use and all we ask is that you not plagiarise it... if you use it anywhere please attribute it to GayNZ.com and where there is an authors name attached please acknowledge that writer."