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Russia to be sent 'love' for Valentine's Day

Tue 11 Feb 2014 In: New Zealand Daily News

Gay rights supporting cosmetics company Lush has joined up with equality movement All Out to make a statement for equal love this Valentine’s Day. New Zealand stores are today taking part in the We Believe in Love initiative, where staff and customers will paint a #SignofLove on their body and it will be sent to Russian embassies worldwide on Valentine’s Day. The #SignofLove is a pink triangle, which has been turned on its head since it was used by Nazis to mark gay people in concentration camps and reclaimed by the community to symbolise the fight for glbti rights. The Lush campaign has been timed to coincide with the Winter Olympics in Sochi, Russia. Lush New Zealand equality champion Emma Hart says it’s the perfect time to stand up and tell the Russian government that the general public does not agree with their anti-gay laws. “We have the opportunity to take this stance globally, the New Zealand government has taken the much needed step to legalise gay marriage, we now need to encourage other governments to do the same. Love is love, no matter who it is between and we believe that no government has the right to implement laws against that.    

Credit: Daily News staff

First published: Tuesday, 11th February 2014 - 10:29am

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